Insights category

Insights

14/12/2016

Looking to the future with WeTransfer

Looking to the future with WeTransfer

The launch of the new WeTransfer logo at the end of November roused a typically sparky debate at Moving Brands. For many, the realisation that the company had a logo was news in itself. “I’m pretty visually aware – and…

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Insights

07/11/2016

Educating for an uncertain future

Educating for an uncertain future

This is a guest post from Derek Yates, Programme Leader of Graphic Arts at Winchester School of Art Moving Brands CEO Mat Heinl joined author and educator, Derek Yates to deliver a keynote presentation at the bi-annual conference of the Graphic…

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Design – Art or Artform?

Design – Art or Artform?

A recent Quartz article, centred on comments from Milton Glaser, has sparked some lively conversation across our studios. During a talk last month at New York’s Guggenheim museum, the design legend said that design by process has ‘no relationship to…

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Insights

04/11/2016

A fireside chat with women in design

A fireside chat with women in design

In partnership with Ladies, Wine and Design, an event created by Jessica Walsh of Sagmeister & Walsh, Moving Brands hosted a fireside chat with four brilliant creative women in our San Francisco studio. Topics ranged from negotiating pay, work/life balance to…

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Insights

16/07/2016

Review: ‘Into The Woods’ at the Menier Chocolate Factory

Review: ‘Into The Woods’ at the Menier Chocolate Factory

Stephen Sondheim, the master of the bitter/sweet, begins and ends ‘Into The Woods’ with the words ‘I wish…’ In the brilliant couple of hours in between, he lays bare the truth that if we stray from the path in the…

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13/07/2016

London’s identity (crisis)

London’s identity (crisis)

  This is a guest post from Camilla Grey, a strategist and ex-MBer. Yesterday, London’s Mayor, Sadiq Khan, announced an open brief to creatives to submit a “visual interpretation of #LondonIsOpen [and] spread the message that London is open for…

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Insights

16/05/2016

Creating a visual identity for the vision impaired

Creating a visual identity for the vision impaired

Moving Brands has partnered with Wayfindr to create an accessible brand identity for the vision impaired community. Wayfindr is a google.org funded nonprofit that has created the world’s first Open Standard for wayfinding. These Standards take the form of guidelines…

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Insights

08/03/2016

Celebrating International Women’s Day

Celebrating International Women’s Day

International Women’s Day is a day to celebrate the social, economic, cultural and political achievements of women everywhere. Aki Shelton, our Executive Creative Director has curated six organizations that she believes are doing exciting things in the world for girls…

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Insights

28/01/2016

On Medium

On Medium

Medium was launched in 2012 by Evan Williams and Biz Stone, both founders of Twitter. Like many others, we were attracted to Medium because of its uncluttered layout and simple editing tools. What we found was a unique space where…

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Insights

20/08/2015

Reading on TV? A Field Test

Reading on TV? A Field Test

The question of the day is: would you read a book on your TV? Our good friend Josh Wilkie at Madefire dived into this subject recently. His first test subject: his daughter, Isabella. Read how the event unfolded for him…

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