Moving Brands and Bibliotheque create M.A.D for Peace website

Working with an identity designed by Bibliotheque, we have created a for blossoming, not-for-profit organisation, M.A.D for Peace and its founder, London bombing survivor, Gill Hicks. As the former Head of Curation at the Design Council, Gill called upon friends in the design world to create a brand identity and website which would, in her words, “work hard” for her organisation. Responding to a brief that emphasised M.A.D’s aim to actively encourage people to ‘do’ peace, we were happy to use our excess design energy to help M.A.D to position itself as a witty, optimistic, challenging and vibrant force in its chosen sector. Click here to read a Telegraph article on Gill and her latest project.