Tonight Moving Brands’ “Princess of Augmented Reality” Panja Gobel will be speaking on the subject of AR as part of The Hospital Club‘s ‘And Then the World Presents’ evening. Panja will be looking at some AR work which has been at the forefront in developing the technology and which inspires us in the MB studio. She will explain how we have used AR to provide dynamic and immersive brand expressions for our clients. And she will discuss how the practical applications of AR will be shaping our future. Speaking alongside Evan Grant from Seeper and Myles Peyton from Total Immersion, the evening promises to be a fascinating insight into an exciting, emerging technology.