More with the tv tag

Insights

07/01/2014

2013 round up – a year of anTi-V

2013 round up – a year of anTi-V

After the sports dense year of 2012, people needed to get back to what we know best – inactivity and binge watching. So let’s have a look back at 2013 through the medium of tv, but tv-that-isn’t-quite-tv. AnTi-V, as I…

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Insights

31/05/2012

Do not adjust your set

At Moving Brands we talk a lot about the ‘moving world’ – this ever-shifting cultural landscape characterised by exponential change. It is both our lens for analsying brands, and our framework for creating them. That said, being alert to the…

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Insights

11/11/2011

The Downton Effect

This Sunday, is a very sad day. No longer will we hear the swish of skirts, the clattering of the kitchens or the baritone scoldings of Carson on the silverware not being at 45 degree angle… I am of course…

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News

12/05/2011

The APP-rentice

The APP-rentice

Last night during The Apprentice, the parallels between reality show and real reality got achingly close. We’re currently in the Strategy and Definition phase of a new App brand – making calls on things like naming, messaging, tone of voice,…

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