Business Design creates the foundation for your business to thrive in the moving world. Spanning growth strategy, proposition, portfolio, customer experience and culture, we work with businesses to define a vision for transformation, that will ultimately deliver sustainable competitive advantage.
Conventional Business strategy relies on theoretical scenarios. Business Design offers a more creative and tactical approach to problem solving. It promotes dialogue and collaboration between people in technology, marketing, design and finances, enabling them to test and refine ideas, uncover new opportunities and correct flaws in an existing or future product or service. The Business Design process allows participants to think about the market for a proposed product or service, and devise a tangible strategy that will make the idea a success.
By acting as a springboard for faster and more effective decision-making and future planning, Business Design provides a model for businesses to respond to change. This is delivered by our multi-disciplinary team who work with you to set out precisely how your business can achieve its goals. They create models that have the in-built flexibility to adapt to changes in the market.
Working alongside them, Moving Brands has developed Business Design for major companies such as HP, for whom we created the vision — Human Progress — to propel the tech giant into the future. We have also worked alongside ambitious creative startups Madefire, helping it to attract investment to become the world’s next great storytelling company.
To find out Business Design can transform your business, contact us.