- Mighty Buildings
- Construction
- Branding
Mighty Buildings' 3D-printed homes are better for people and the planet—we helped them tell the world
Mighty Buildings is a game changer. They offer an innovative and sustainable alternative to traditional building: prefabricated, fully customisable, 3D printed homes.
We partnered with the Mighty team to create a new brand strategy and identity that would position them as leaders of a new era of sustainable and future-oriented construction. Our final logo icon reflects the nature of their products, 3D first and embracing the physical features of the Mighty printing process.
To celebrate the range and versatility of their output, we combined the icon with a set of brand textures, and we built a colour palette inspired by ultraviolet light, a key component in their production process.
The final brand is empowering, inspiring, and bright. A system built around simple principles of hero-ing the iconic brand logo, full-bleed images or textures, and a design system which allows different information to layer and build up through a series of horizontal panels.
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